How does the scoring work?

The scorer analyzes your text across 5 dimensions: Power Words (emotional/action words), Emotional Trigger (impact and feeling), Clarity (readability and optimal length), Curiosity Gap (questions and open loops), and Specificity (numbers, data, named entities). Each dimension scores 0-20, totaling 0-100.

What is a good hook score?

A score above 70 is considered strong and likely to drive engagement. 40-70 is decent but has room for improvement. Below 40 means your hook needs significant work. Most viral hooks score 75+.

Does the platform selection matter?

Yes! Each platform has different ideal lengths, emoji preferences, and tone expectations. A YouTube title should be 40-65 characters, while an email subject line works best at 30-50 characters. The scorer adjusts accordingly.

Is this tool using AI?

No. The scorer uses a rule-based algorithm with a curated database of 200+ power words, pattern matching for curiosity gaps, and platform-specific length checks. All processing happens instantly in your browser — no API calls or AI involved.

Yes. Everything runs 100% in your browser. Your text is never sent to any server. History is stored in your browser's localStorage only.

Hook & Caption Scorer - Rate Your Headlines & Captions | Free

Hook & Caption Scorer कसरी प्रयोग गर्ने

1
Select your platform context (YouTube, Instagram, Twitter, etc.).
2
Type or paste your hook, caption, or headline in the text area.
3
View your real-time score across 5 engagement dimensions.
4
Read the actionable suggestions to improve your score.
5
Click "Copy Report" to share your score breakdown.

Hook & Caption Scorer बारेमा

Rate any hook, caption, or headline with our free Hook & Caption Scorer. The tool analyzes your text across 5 proven engagement dimensions — Power Words, Emotional Trigger, Clarity, Curiosity Gap, and Specificity — and gives you an overall score from 0 to 100.

Choose your platform context (YouTube Title, Instagram Caption, Twitter/X Post, Blog Headline, Email Subject, TikTok Hook, or LinkedIn Post) and the scorer adjusts its ideal length targets, emoji handling, and tone expectations automatically.

The built-in power words database contains 200+ categorized engagement words across urgency, emotion, value, curiosity, authority, and action categories. The tool checks for numbers, questions, curiosity gaps, ALL CAPS usage, passive voice, generic phrases, and platform-specific length optimization.

After scoring, you get 3-5 actionable suggestions to improve — like adding a power word, creating a curiosity gap, or including a specific number. Your last 5 scored hooks are saved in browser history so you can compare iterations. Copy a full score report to share with your team.

100% client-side — no AI, no API calls, no data sent to any server. Instant, private, and free.

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