Instagram engagement calculator — likes, comments, shares vs followers ratio। Brand deals और algorithm के लिए सबसे important metric।
Instagram ER Calculate करें
Followers, likes, comments → ER + benchmarks।
Engagement Rate Formula
ER = (Likes + Comments) / Followers × 100Example: 450 likes + 32 comments, 12K followers → ER = 4.02%
Benchmarks (2026)
| Followers | Average ER | Good ER |
|---|---|---|
| 1-5K | 3-5% | 5-8% |
| 5-20K | 2-4% | 4-6% |
| 20-100K | 1.5-3% | 3-5% |
| 100K+ | 1-2% | 2-3% |
ER क्यों Important है
- Algorithm favour — high ER = more reach
- Brand deals — ER basis पर pricing
- Fake follower detection
Brand deal rates: 10K followers + 3% ER = ₹3-10K/post।
Engagement Improve कैसे करें
- Carousel posts — 3.1× more engagement
- Reels — most algorithmic push
- Questions in captions — comments drive
- Reply every comment within 1 hour
- Stories polls/quizzes
How to Use the Tool (Step by Step)
- 1
Calculator खोलें
ToolsArena।
- 2
Stats enter
Followers, likes, comments।
- 3
ER देखें
Rate + benchmark comparison।
Frequently Asked Questions
Good engagement rate?+−
Size पर depend। Nano (1-5K): 5%+। Micro (5-20K): 3%+। 100K+: 1.5%+।
Likes या comments ज़्यादा important?+−
Comments — algorithm ज़्यादा weight देता है। Saves/shares भी high-value।
Instagram ER Calculate करें
Followers, likes, comments → ER + benchmarks।
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